Twitter is an effective social network platform which can increase your website’s ranking in search engines. Here’s how you get a decent number of followers on Twitter with these simple steps.

STEP 1: Completely Fill Out Your Profile

The basic step in setting up your Twitter account is to fill out your basic profile details clearly. The basics are:

  • Your Name
  • Your Photo
  • Your Bio
  • Your URL and location
  • Posting one to 5 tweets

Let your Bio be descriptive sharing information about your business. Put up your website URL and post some good tweets which ensure a good number of favorites and retweets.

An Example Image of a Twitter Profile

STEP 2: Keep Your Profile Engaging, Interesting And Unique

To get more followers, make your Twitter account shine in its own way and transform it to an interesting medium of sharing resources about your business.

Your tweets can be

  • Links to related articles on your site
  • Links to related articles on other sites
  • Small pieces of interesting facts or news

STEP 3: Share Links To Your Profile And Add Follow Button To Your Website

Building up a good number of followers for your account is very important to gain popularity. And this will become successful if you advertise the launch of your account by sharing your twitter profile links with your Facebook friends and give an announcement in your company’s newsletter or e-mail to your subscriber's list.

Twitter has four different buttons that make your visitors connect with your account.

  • Follow
  • Share a link
  • Hashtag
  • Mention

Follow button is the most effective and direct means of getting more followers for your account. You can insert it in a visible place in your website or blog.

Example of Follow button placed in a blog

STEP 4: Find New Followers And Relevant Accounts To Follow

Getting more followers from relevant accounts may be a daunting task for some people. Maintaining a positive follower: following ratio is very important to make your twitter account look credible. It’s good if your followers’ number is greater than your following number.

Some simple tips for getting relevant accounts to follow are as follows.

  • Sign up for a free tool like Tweepi or Followerwonk which helps in finding out similar people involved in your field.
  • Optimize this list and follow people from a list that you find interested and keep posting interesting tweets that they find interesting to make them follow you back.

STEP 5: Use Right Hashtags And Join A Twitter Chat

Using relevant hashtags will expose your tweets to people outside your network. Twitter chat is a group where users with a specific Hashtag can meet up at a specific time and chat. This new series called #bufferchat can help you share info and get new followers.

STEP 6: Optimize Your ‘Tweet this’ Button To Include Your Username

You can add a personal touch to your tweet by adding a snippet that includes “via @-username” at the end of your tweet, so that your name too gets displayed when someone shares content from your website.

Screenshot showing how to optimize ‘Tweet this’ button


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