#AskMzee : Episode 02 : The three books you should read to get started online.

Learn the following in this episode:

  • Why read books and have a mentor or a coach
  • The Basic elements for a marketing campaign
    • The 9 elements that Sean teaches in his Brain Audit book
  • Who, Where, and Bait funnel from Russell Brunson
  • Email Sequences
  • Front End, Backend funnels
  • Customer Lifetime Value calculation
  • Why spend to acquire a customer instead of just trying to sell
  • Funnel Hacking / Legally Spying on your competitors
  • There is no one size fits all solution for anything. So is for online marketing / business
  • How Panadol sells more by splitting their product into 4 buckets
  • The single most important question you should ask to interview your target market
  • Bucket Philosophy from the Ask Method by Ryan Levesque

Here are the three books I mentioned in the live stream:

  1. The Brain Audit by Sean D’Souza – http://brainaudit.com/
  2. DotCom Secrets by Russell Brunson – https://dotcomsecretsbook.com/get-it-fr… (AFFILIATE LINK)
  3. Ask by Ryan Levesque – http://getaskbook.com/

Viewer questions:

  1. The best followup tool / how to check whether an email is read or not by your recipient: Sidekick by HubSpot http://www.getsidekick.com
  2. Tool to create images for landing pages: Canva http://www.canva.com

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